For a lot of new website owners and bloggers, it’s often very hard to get traffic and have a lower Alexa Rank.
It is all most unbearable to spend hours and hours writing great content just to find out no one is reading it.
Knowing all the best SEO practises and how to write great blog content are key elements to gathering traffic that will eventually help you improve your Alexa Rank and will get you loads of organic traffic. But that takes a long time.
Before we talk more about boosting Alexa rank, let’s start with the basics.
What is Alexa and what the heck is the Alexa Rank?
Alexa (owned by Amazon) is a company that maintains traffic data regarding websites. It is best known for its website rank information, called the Alexa Rank.
Global Alexa Rank indicates the popularity of your site globally and the Local Alexa Rank shows popularity in the country that the domain has been registered in.
Where can you get your Alexa Rank?
You can also install the Alexa Traffic Chrome Extension, which shows easily the rank of any page you are visiting.
Why should you care about Alexa Rank?
The Alexa Rank is a very important indicator because it shows the advertising potential of a site. The lower the number, the more traffic the site gets and the more people that ads can be served to.
Domains with lower Alexa Rank are generally regarded as more valuable than domains with higher Alexa Rank. Also because Google Pagerank is not in use anymore it is usually the sole option for marketers to decide how popular some site is.
Having a low Alexa Score can increase the CPC that you get through your Ad network or even help you get more advertisers on your site.
Therefore, lowering the Alexa Rank of your site could prove beneficial for your business.
What factors affect the Alexa Ranking?
“EVERY DAY, ALEXA ESTIMATES THE AVERAGE DAILY VISITORS AND PAGEVIEWS TO EVERY SITE OVER THE PAST 3 MONTHS. THE SITE WITH THE HIGHEST COMBINATION OF VISITORS AND PAGEVIEWS OVER THE PAST 3 MONTHS IS RANKED #1.”
There are also multiple other variables (ranked by importance) that play a role in the Alexa Rank algorithm. These include:
- Traffic from people that use the Alexa Toolbar or equivalent (which is a crude estimation of number of site visitors)
- Number of page views.
- Time spent on site per visitor.
- Bounce Rate and CTR.
- Quality of the views.
- Number of backlinks.
- Social Media precence.
- Site Load Speed
Do Alexa Rankings affect SEO or traffic?
There’s no direct correlation between SEO and Alexa Rank. However, a lower Alexa Rank might imply high amounts of traffic which could be related to having SEO blog posts on the first page on Google search results
Sites that have their Alexa Rank under 10k, are probably enjoying a good chunks of visitors from the SERPs (Search Engine Results Page).
How many views do I need to be on the top 100,000 sites on the Alexa Rank?
Visitors must have Alexa toolbar or equivalent installed to be counted in Alexa statistics. Baby shower blog don’t usually have very high technology orient users so they have not installed Alexa toolbar. Some sites audiences are ranked lower because of this factor.
Here are some rough numbers for a monthly traffic:
- Top 100,000 = 400-600 people with Alexa Toolbar installed per day.
- Top 50,000 = 700-800 visitors per day.
- Top 20,000 = 1400-2600 visits.
- Top 10,000 = 2600-3200 visitors per day.
- Top 5,000 = about 3200-4000 visitors per day.
These numbers are just rough guidelines but will help you choosing the right Alexa web traffic package size and quantity.
Old school methods to boost Alexa Rank
People in the past quickly increased their Alexa Rank by using these methods:
- Installing the Alexa Toolbar (on every PC, laptop you can get your hands into)
- Posting on your blog frequently. Preferably at least 3-5 times a week.
- Creating unique content that ranks well on Google using Seo techniques
Adding the Alexa widget to your site( discontinued since Oct 2016).
These methods will help you get a boost in your Alexa Ranking. They will take time and won’t necessarily affect your score significantly.
Which sites are in the Alexa Top 10 Global?
According to Alexa Top Sites, these are the most visited sites in the world in 2018:
- Google India
What is a good Alexa Rank number?
That is not a simple question.
Many bloggers would kill for a global rank under 100k. For others that number is still too high.
100k is a good metric for bloggers whose main job is not blogging, after that <100k the usage metrics reported by Alexa get more accurate and it gets a lot tougher to get a better position.
You should not stare just numbers, but compare that number with other blogs which are in your industry.
Lower Alexa rank benefits
- You will get more business. A lot of bloggers will reach out to guest write on your site and people might trust you more.
- Your site will be referenced and copied more (i.e. backlinks). A lot of bots are running around copying content from different sites that generate traffic. Most of the times you will get new links this way. Since these copied sites usually have lower DA, your site won’t be affected by duplicate content penalties.
- You can see other interesting metrics on the Alexa rank page such as these audience demographics on Gender, Education and Location: (Note you can see these on Google Analytics too)
How to buy Alexa traffic?
If you are now convinced that low Alexa rank is beneficial to you please take following steps:
- Check your current Alexa rank.
- Decide what rank you are aiming to.
- Use this estimation and count your current visitors which you suspect to have Alexa toolbar installed.
Top 100,000 = 400-600 people with Alexa Toolbar installed per day.
Top 50,000 = 700-800 visitors per day.
Top 20,000 = 1400-2600 visitors per day.
Top 10,000 = 2600-3200 visitors per day.
Top 5,000 = about 3200-4000 visitors per day.
- Buy enough Alexa traffic. You can at first start with a small Alexa package and see where it gets you. Then boost up. Repeat and rinse.